{"id":21,"date":"2013-09-01T09:48:04","date_gmt":"2013-09-01T09:48:04","guid":{"rendered":"http:\/\/biznes-start.pl\/?p=21"},"modified":"2020-03-29T16:47:39","modified_gmt":"2020-03-29T16:47:39","slug":"restrukturyzacja","status":"publish","type":"post","link":"https:\/\/biz24.com.pl\/?p=21","title":{"rendered":"

Restrukturyzacja<\/H1>"},"content":{"rendered":"

Firma po etapie szybkiego wzrostu<\/strong> mo\u017ce zacz\u0105\u0107 prze\u017cywa\u0107 r\u00f3\u017cnego rodzaju problemy wieku dojrza\u0142ego. Najcz\u0119\u015bciej wynikaj\u0105 one z faktu, \u017ce wzrost przychod\u00f3w i wielko\u015bci firmy nie przek\u0142ada\u0142 si\u0119 na dopasowanie zmian organizacyjnych<\/strong> w firmie. <\/p>\n

Problemy z tym zwi\u0105zane mog\u0105 objawia\u0107 si\u0119 r\u00f3\u017cnymi elementami z kt\u00f3rych do najwa\u017cniejszych nale\u017c\u0105:
\n – pogorszenie jako\u015bci<\/strong> produkowanych wyrob\u00f3w,
\n – problemy finansowe<\/strong> (wzrost koszt\u00f3w),
\n – stosowanie niew\u0142a\u015bciwych cen sprzeda\u017cowych<\/strong>,
\n – niedopasowanie wielko\u015bci zatrudnienia <\/strong>do stosowanej technologii. <\/p>\n

W ramach restrukturyzacji<\/strong> prowadzenia dzia\u0142alno\u015bci mo\u017cliwe jest podj\u0119cie r\u00f3\u017cnych dzia\u0142a\u0144 z kt\u00f3rych najwa\u017cniejsze zwi\u0105zane s\u0105 ze:
\n – wzrostem <\/strong>przychod\u00f3w,
\n – obni\u017ceniem<\/strong> koszt\u00f3w,
\n – dzia\u0142ania outsourcingu<\/strong>.<\/p>\n

W r\u00f3\u017cnych firmach r\u00f3\u017cnie wygl\u0105da struktura koszt\u00f3w<\/strong>, dlatego w sytuacji kiedy koszty zu\u017cycia medi\u00f3w<\/strong> w firmie stanowi\u0105 du\u017cy udzia\u0142 w ca\u0142kowitej warto\u015bci koszt\u00f3w, wtedy ka\u017cdy wzrost koszt\u00f3w medi\u00f3w (niekt\u00f3re wzrastaj\u0105 co rok) wymaga od nas podj\u0119cia stosownego dzia\u0142ania polegaj\u0105cego na zwi\u0119kszeniu przychod\u00f3w<\/strong>, obni\u017ceniu koszt\u00f3w<\/strong> lub podniesieniu cen oferowanych wyrob\u00f3w<\/strong>. W tym ostatnim przypadku istotnym jest, aby obserwowa\u0107 sytuacj\u0119 na rynku i aby wzrost cen oferowanych wyrob\u00f3w nie prze\u0142o\u017cy\u0142 si\u0119 na spadek przychod\u00f3w<\/strong> (pomimo spodziewanego wzrostu). <\/p>\n

Jednym z narz\u0119dzi pozwalaj\u0105cych na zwi\u0119kszenie przychod\u00f3w jest zastosowanie oprogramowania CRM<\/strong>, dzi\u0119ki kt\u00f3remu b\u0119dziemy w stanie usystematyzowa\u0107 dzia\u0142ania zwi\u0105zane z dotarciem do klient\u00f3w (zwi\u0119kszy\u0107 ich baz\u0119 i tym samym podnie\u015b\u0107 warto\u015b\u0107 sprzeda\u017cy).<\/p>\n

R\u00f3wnie istotnym komputerowym narz\u0119dziem pozwalaj\u0105cym na restrukturyzacj\u0119 struktury koszt\u00f3w w firmie s\u0105 narz\u0119dzia controllingowe,<\/strong> dzi\u0119ki kt\u00f3rym jeste\u015bmy w stanie w usystematyzowany spos\u00f3b zarz\u0105dza\u0107 firm\u0105, a ponadto u\u0142atwiaj\u0105 bie\u017c\u0105c\u0105 ocen\u0119 sytuacji firmy.<\/p>\n

W ramach poprawy jako\u015bci<\/strong> us\u0142ug oraz wyrob\u00f3w wa\u017cnym elementem jest zbieranie informacji zwrotnej w tym zakresie od naszych klient\u00f3w. Pomocnym w tym zakresie mo\u017ce by\u0107 wdro\u017cenie zintegrowanego systemu jako\u015bci<\/strong> wg norm ISO (9001, 14001, 18001), kt\u00f3ry definiuje i opisuje najwa\u017cniejsze procesy w firmie. R\u00f3wnie\u017c firmy nie posiadaj\u0105ce zintegrowanych system\u00f3w jako\u015bci powinny mie\u0107 ukszta\u0142towane procesy wewn\u0119trzne<\/strong> (warto je opisa\u0107 po to, aby nie by\u0142o w\u0105tpliwo\u015bci co do sposobu post\u0119powania w r\u00f3\u017cnych sytuacjach biznesowych). <\/p>\n","protected":false},"excerpt":{"rendered":"

Firma po etapie szybkiego wzrostu mo\u017ce zacz\u0105\u0107 prze\u017cywa\u0107 r\u00f3\u017cnego rodzaju problemy wieku dojrza\u0142ego. Najcz\u0119\u015bciej wynikaj\u0105 one z faktu, \u017ce wzrost przychod\u00f3w i wielko\u015bci firmy nie przek\u0142ada\u0142 si\u0119 na dopasowanie zmian organizacyjnych w firmie. Problemy z tym zwi\u0105zane mog\u0105 objawia\u0107 si\u0119 r\u00f3\u017cnymi elementami z kt\u00f3rych do najwa\u017cniejszych nale\u017c\u0105: – pogorszenie jako\u015bci produkowanych wyrob\u00f3w, – problemy finansowe […]<\/p>\n","protected":false},"author":1,"featured_media":879,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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